Apple TV OS is called 'Backrow' - Replace Boot Movie

Jonathan Bare, who was mentioned yesterday for replacing the Apple TV Hard drive with a larger one has continued searching through the filesystem of the Apple TV to discover a few more intresting tidbits. The software running on Apple TV has been dubbed by Apple as “Backrow”:

The interface that runs Apple TV is, in part at least, apparently called BackRow and can be found in the OSBoot/System/Library/PrivateFrameworks/BackRow.framework. All of the imagery and the Intro.mov startup movie for the Apple TV can be found in the Resources directory at that location.

You can also find the background logo for the boot at OSBoot/System/Library/BootLogo.png

So if your brave enough to pry open your Apple TV and fiddle with the filesystem, you can look forward to implanting your own video file for the intro movie and boot logo. Yay!